SHRED Cannabis - One of the most successful Cannabis brands in the Canadian Market.
I’ve been able to manage and grow an online community through daily active engagement, content creation, and paid media for this brand over the past two years. SHRED is a brand known to be bold, weird, and fun, which is reflected in its personality online. Cannabis digital marketing comes with various restrictions on social media platforms, which required me to find loopholes and think creatively in every way that I executed content. Check out SHRED’s social media channels below.
I grew SHRED’s Twitter channel to 2200 followers in just 8 months, while reaching 4 million impressions for the brand. This was achieved through activating a paid media strategy, influencer engagement, posting tweets that went viral, and managing an agency that assisted in creating content that resonated with consumers.
Check out some of my viral tweets.
Here’s some of the awesome content that lives on SHRED socials.